David Heilbrunn
President of Lifestyle Events Inc.
David Heilbrunn joined Festivals Inc., in February 1992. Over the past 20 years,
he has been instrumental in event creation, production, sales, marketing, promotion,
advertising, public relations, venue selection, contracts and staffing for the Coffee
Fest Trade Show and many other company events.
To date he has helped produce 62 Coffee Fest Trade Shows around the country. Prior
to Festivals Inc., David was one of five marketing representatives for the Tri-Cities
Chinook C.B.A. franchise. As one fifth of the marketing team, he was responsible
for producing more than 55 percent of all sales. Prior to that, Heilbrunn had spent
seven successful years in sales and sales management with Tandy Corporation Radio
Shack. His leadership produced sales gains in excess of 25 percent and increased
profits more than 15 percent. He won the coveted leaders club diamond ring (Tandy’s
most prestigious management award) and was ranked in the top 2 percent of 6000+
sales managers nationwide in annual percent increase of sales and profits.
Heilbrunn became the second youngest district manager in the 75-year history of
Tandy Corporation. A graduate of Dale Carnegie Sales Management and Public Speaking,
Tandy Corporation Sales Management, Tom Hopkins’ Champions Unlimited “How to Master
the Art of Selling” and numerous professional and technical courses, David brings
25 years of success in sales, marketing and management to Lifestyle Events, Inc.,
where he is charged with overseeing all aspects of daily operations. His vision,
dedication and entrepreneurial energy has helped brand Lifestyle Events as one of
the savviest and most successful special events companies on domestic and international
fronts.
Marni Heilbrunn
Vice President, Lifestyle Events, Inc.
Marni Heilbrunn joined the Festivals team in 1992 after a sales career in cosmetics.
It’s a family affair for Marni who was drawn to Coffee Fest by her father, who created
the company and show. Over the past 20 years Heilbrunn has been instrumental in
the creation and production of Coffee Fest Trade Shows. Under her direction and
management she has streamlined the registration process -- from Exhibitors to attendees
pre show and on site. With some show’s attendance levels nearing 10,000 people,
it’s no small feat.
A Los Angeles native, Heilbrunn has called Seattle home since 1972. Marni enjoys spending time with Molly her puggle and socializing with family and friends.
Her coffee drink of choice? Double Tall Soy Latte.
Jacqueline Silverman
VP Finance/Office Manager
Jacqueline is a Coffee Fest original – she was keeping the books for the Coffee Fest show in the beginning, traveling around the country juggling numbers, de-mystifying computers and assisting with registration. She moved around the country for several years and finally returned to Coffee Fest in 2008.
It wasn’t just family ties that brought Jaqui back to Coffee Fest. Coffee was a draw as well. A true lover of coffee – hot and black, she looks forward to her morning cup. When feeling adventurous, Jaqui goes for a double shot of espresso with a dollop of whipped cream.
Ken Bollman
Business Development Manager
Ken Bollman has been around coffee and espresso since 1989, beginning with training to run a
sales route in Portland, OR with a major roaster and distributor. Helping people succeed in
their business and achieve their goals in life are passions for him, and Ken’s consultative approach
works well. He joins the Coffee Fest team with twelve years experience in the specialty coffee and
beverage business, nine years in residential and commercial real estate, and eleven years in food and
beverage operations. Ken has participated as an exhibitor/vendor in over 120 trade shows. And, he
is a talented mixologist.
Ken’s job is to support of the needs of exhibitors, vendors and sponsors at Coffee Fest, including
sales and marketing efforts, floor plan management, and related communications.
Beyond the career life, Ken indulges his interests in fun times with his wife, family and friends,
road trips, good food and beverage, cool and fast cars, blues music, as well as community service with
Boys & Girls Clubs and Habitat for Humanity.
A simple double short Americano with a raw sugar packet is Ken's favorite coffee beverage.
Jessica Rice
Marketing and Creative Manager
Jessica Rice brings 14 years
experience in the specialty coffee industry, from her start as a barista to coffee shop management
and ownership. Jessica also has a passion for food and wine, recently achieving her Level 2
Sommelier Certification from the International Sommelier Guild. For the past three years, Jessica
transitioned into the technology industry learning web development and social media. She brings
this knowledge back to the coffee industry. Amongst many other hats, Jessica now manages Coffee
Fest’s dynamic web content and internet based marketing materials.
Each day for Jessica is fueled by a quad 12oz Americano with just a splash of cream.
Levi Andersen
Attendee Registration & Educational Program Manager
Levi Andersen has always been an admirer of the specialty coffee industry. At the age of 6, he chose to
be a barista for career day at school. Making a drink for his teacher has become a career path that continues
to challenge and inspire him. Professionally Levi has been around coffee and espresso since 2004, getting his
start at his mom’s drive-thru in Covington, WA working with his three siblings and two family friends.
Most recently and currently, Levi and his wife own Cedar River Coffee Co.
Levi has attended Coffee Fest shows throughout the nation and as a long time, valued friend of Coffee Fest he
has attended Coffee Fest Focus Group meetings and proudly participated at Fishing Fest III.
Levi’s job is to support the needs of attendees, presenters and sponsors at Coffee Fest, including attendee
show registration, educational presentation planning and all related communications. He will work closely
with the leadership and support staff at Coffee Fest doing his part to ensure that each show exceeds the
expectations of all attendees, presenters and sponsors.
Levi will drink anything with excellent coffee in it, from straight espresso to coconut lattes.